Journalism, Digital Communication, Media, and PR Courses

PR, Journalism & Digital Communication

Creating news is the new career opportunity!Journalists, PR Professionals, Bloggers, Reputation and Image Managers, Corporate Communication professionals, Radio and TV presenters are all highly sought after careers! Globally the PR industry has doubled in size and is set for a massive thrust in the region with a host of media houses, news channels and agencies setting up in the region.

The Journalism & Media side of the business has also seen an expansion – digital technology is transforming passive consumers into active creators of media content, witnessed by the growth of social networks and User Generated Content.

Career Options include working with PR Agencies, News Groups, Media Houses, TV & Radio Stations, Large Corporate Groups having in-house communication divisions; and the potential for freelancing is huge. Typical job roles include PR Executive, Journalist, Editor, News Presenter, Account Planning, Blogger, Copywriter, Production Manager, Corp Communication Executive, Image Management Professionals, amongst other roles. This make PR and digital communication courses important fields for professionals.

Course Highlights

  • Course managed by the world Media Academy on behalf of EMDI.
  • Learn the 4 key areas of Communication (Print Journalism, Broadcast Journalism (TV/Radio), Public Relations & New Media)
  • Improve your Communication and Presentation skills
  • Industry Case study projects (internal & external)
  • 100% Placement assistance
  • Special workshops & Field Visits.
  • Specific journalism and media courses for working professionals and college students

Course Schedule

Course Duration: 8 months
Course Commences: October 2017
Course Days: Saturday
Timing : 10.00am till 3.00pm
Course Fees: Dhs 21,500

Course Details

  • Introduction to PR
  • Marketing Communication : Advertising, Marketing and Branding
  • Understanding Media
  • Better Writing for Effective Communication
  • Journalism, Reporting, Editing
  • Communication Soft Skills
  • PR & Corporate Communication
  • Media Relations
  • Corporate Communication
  • Crisis Management
  • PR Strategy
  • Measuring PR & Evaluation
  • Advanced Media Relations
  • PR in different sectors
  • PR Research Project
  • Television and Radio Presentation
  • Camera and Editing
  • Social Media & Digital Media
  • Facebook / Twitter / Youtube & Other Channels
  • Blogs and User Generated Content
  • Entrepreneurship

Countdown to a Successful Career

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Want to make Media & PR your Career?